Comments on: Realestate.com.au and Ninemsn renew partnership!

By: Paul Krayven

Paul Krayven — Mon, 10 Sep 2007 06:20:56 +0000

Bah you forgot Safari.

1. Click Safari in the menu
2. Select Preferences
3. Select the General Tab
4. Enter you new homepage

By: Elizabeth

Elizabeth — Thu, 06 Sep 2007 21:13:59 +0000

Good morning,

I also heard that the Little Boy had an Incy Wincy Spider.

By: Philip Muscatello

Philip Muscatello — Thu, 06 Sep 2007 07:54:13 +0000

Version I heard – the little boy grows up into the wolf that all mothers warn their daughters about.

And in all my dealings with REA there’s far less arrogance than one finds with the other portals – very friendly bunch.

And Dave – you need to get out more!!

By: under the radar

under the radar — Thu, 06 Sep 2007 03:26:25 +0000

In the version I know the little boy gets eaten by the wolf, then bo peep, along with all the other villagers are also devoured.

I think there’s something in that for all of us .

By: Glenn

Glenn — Wed, 05 Sep 2007 12:07:29 +0000

Those numbers seem a bit better.. I checked the original source and it was total agents was 12000 in Australia.. Very rough figure but 8410 is certainly a fair chunk of the 12000..

But some other figures to ponder.. 8410 is just a tad under half of 17000 agents. Yet what percentage of their total income does Australian represent?

Someone who has the latest stats want to do the average income earned per Agent in Australia and how much for the rest of the world. Something makes me think that 50% of their clients might be australian agents, but we represent a much bigger slice of their generated revenue..

And who was it who wrote recently that our current prices are fair?

By: TomS

TomS — Tue, 04 Sep 2007 14:44:57 +0000

If you want a REA Group breakdown of agent numbers, have a look at page 10 of the Fiscal Year 2007 Results Presentation at this link

http://investor.rea-group.com/irm/content/newreports.html

For Australia it was 8410 (June 2007), up from 7601 the previous year.

By: Dave Platter

Dave Platter — Tue, 04 Sep 2007 08:47:50 +0000

(I work at the REA Group/realestate.com.au Ltd)

Hi, all. I would like set the record straight. It is true that by June 2007 we served 17,011 agents–but that number is worldwide, not just Australia.

That’s a 59% increase over a year earlier. We’re very proud and humbled that so many agents choose to work with us to advertise their property.

Thanks, all.

dave

PS: StellaBella, I love those displays you guys sell. I can stand in front of an agent’s office for hours just watching the photos rotate through. (Sounds pitiful, I know…)

By: Elizabeth

Elizabeth — Tue, 04 Sep 2007 08:20:02 +0000

Good evening,

Peter that jibe did tickle me thank you.

From reading the Annual Report, I think realestate is saying that they have 17, 000 paying agents world wide.

So Paul you might be marginally correct in saying that they have included New Zealand.

By: Paul D

Paul D — Tue, 04 Sep 2007 06:52:40 +0000

There may be later statistics than that, but none as authoratative.
Even at the growth rate of 1999 – 2003 (7.1%) there would only be 13,150 Real Estate Agencies now. I cannot see that the growth rate would have been anywhere near that considering the current economic climate since 2003. In fact it would not surprise me if the growth rate has stalled during that period. So realistically there can be very little opportunity for growth in agent numbers. Their only opportunity for growth is in jacking up the cost. All that will do is make the agents more receptive to cheaper alternatives. If enough agents go to the cheaper alternative — then that becomes the site with the most content. The further we get into the Generation X owners as they come through to run more and more businesses, the less loyalty there will be to any particular site, and decisions will be made with more tecnology savvy. You’ll probably find that REA will justify the 17,000 agents by saying “oh, we included New Zealand in those figures”

By: Stellabella

Stellabella — Tue, 04 Sep 2007 05:49:40 +0000

According to a ABS (http://www.abs.gov.au/ausstats/abs@.nsf/productsbytitle/0CDB76C250A6DB61CA2568A900139366?OpenDocument)
“At the end of June 2003 there were 10,001 real estate services businesses operating in Australia, comprising 3,639 franchised real estate agents, 4,545 non-franchised agents and 1,818 other real estate services businesses. These businesses combined had employment of 76,599 persons.”
REA may quote customers as the number of “keys” purchased, i.e. there may be more than one key per office, which could conceivably bring them up to 12,000 with more opportunities out there.
If anyone’s got access to a more recent study, please share?