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Why Google will win the war – it is not even fighting!

By on August 17, 2010 in Australia, International, Marketing, New Zealand, Portals, Real Estate Agents, Search, Soapbox, Technology, United Kingdom, United States

Google will overcome the teething problems with its real estate proposition and disrupt the business models of property portals across the world. Every single property portal in the world is wary of the Google Real Estate presence over the past few years and every single portal is scared of the effect Google will have on [...]

Google, MLS, Zooproperty.com

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Google Real Estate will force the portals to embrace, open and innovate or die!

By on February 17, 2010 in Agent Websites, Australia, International, New Zealand, Portals, Real Estate Agents, Technology, United Kingdom, United States

Slowly but surely Google Real Estate is making inroads into the Australian real estate market with the recent signing of LJ Hooker on top of most of the major players in real estate in Australia. It will take longer for all of the smaller independent agents to come onboard, however it is clear that this [...]

API, API's, Domain.com.au, Fairfax, Google, Google Real Estate, REA, Realestate.com.au

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Google to buy up real estate sites!

By on January 21, 2010 in Australia, International, New Zealand, Portals, Search, Technology, United Kingdom, United States

When Google ventured into real estate listings many of us thought it would signal the end of annual fee increases being charged by the likes of realestate.com.au and domain.com.au. I mentioned how it will eventually force these organisations to change their business models and build simpler, smarter platforms and I still do! Despite making it [...]

Android, Domain, Google, REA, Roost, Trulia

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