Unbeknown to most real estate principals when they contract a web development company to build them a new website, they are not actually purchasing a website but rather locking themselves into a lease agreement for a site. Almost in all cases, the IP for the site (technology, code and even web design) belongs to the [...]
Archive | Agent Websites RSS feed for this section
Facebook, Twitter and Blogging, do’s and don’ts for the real estate agent!
Over the past year or so we have seen the rise of Real Estate Agents using Facebook to promote their business or personal profile. The best of you continually add informative and fun content to your page and have seen a steady rise in fans. But there is a disturbing trend to this and this [...]
The unglamorous side of being online (Part 1)
There are some issues and problems which can occur when trying to create or sustain an online presence. After performing some recent work with Agentpoint they thought it would be useful for me to share some of my knowledge with the audience of Business2. Often these are issues that many people either do not realise [...]
A news property website launches in Australia – Property Observer
Not to be confused with another property portal website – this is actually a real estate industry news website and I must admit it is very impressive. Property Observer is headed up by well known property journalist Jonathan Chancellor who was previously at The Sydney Morning Herald for the last 25 years in the capacity [...]
The impact of Top Level Domains (TLD’s) like .realestate on the industry
There’s been a lot in the media recently about the soon to be released unlimited Top Level Domains (TLDs). Shortly, companies, governments and cashed up businesses will be able to purchase .anything and then offer for sale domain names www.example.anything for the TLD they own. Though this won’t be cheap, as to be considered as [...]