Archive | Facebook RSS feed for this section

World’s First Rhyming Social Media Blog Post

By on November 9, 2011 in Facebook, Social Networking, Twitter

Today, to celebrate my first post in quite a while, I want to write something fun about social media. There are already plenty of blog posts about the topic (including some excellent posts on Business2). And, there are already plenty of rhymes. But, until now, there has never been a rhyming social media blog post. (as [...]

Facebook, Social Networking

Read full story • Comments { 10 }

Facebook New Features F8 Timeline

By on September 26, 2011 in Facebook, Google, Social Networking

At the recent F8 Conference Facebook revealed a new look at some new features to the world. The changes it brings in makes your profile look a little more snazzy and you can have a nice big header image. These new features will be rolled out over the coming weeks. As a Facebook developer (anyone [...]

F8, Facebook, Google Plus

Read full story • Comments { 7 }

The Creativity Vacuum – Why Newspapers, Twitter and Facebook have run out of ideas

By on May 9, 2011 in Facebook, Media, Newspapers, Social Networking, Twitter

No one can deny the success of Facebook and Twitter – the astronomical user base of these Internet giants speak for themselves. However one thing they both lack is creativity in their business models. Facebook currently has over 500,000,000 users, yes that’s 500 million! An almost unbelievable statistic, coupled with the fact that most users [...]

Facebook, SMH, The Age, Twitter

Read full story • Comments { 19 }

Convert Facebook Profile to a Facebook Business Page

By on April 8, 2011 in Facebook, Social Networking

The need to leverage social media for a real estate agency is really a no-brainer these days. In 2011 Facebook is one of the easiest ways to connect with clients, potential clients and the community. Unfortunately many agencies have failed to setup their business correctly. Businesses really need to be setup as a Business Page, not a [...]

Facebook, facebook business page, facebook profile

Read full story • Comments { 21 }

Does Sex Sell Real Estate?

By on February 4, 2011 in Facebook, Marketing, Soapbox, Social Networking, Video

I don’t really want to give this video any more exposure than it has already had, but it’s polarised the industry and created a huge amount of debate on numerous other forums (especially on Facebook). The question has been posed does sex sell real estate but rather I would prefer to ask the question “Would [...]

Read full story • Comments { 54 }

State of the Social (SotS) Google, Yahoo, MySpace, Twitter and Groupons buyout idiocy

By on January 24, 2011 in Facebook, Linkedin, Media, MySpace, Newspapers, Social Networking, Television, Twitter

2011 seems to be shaping as a year that will make or break some social media companies. In my opinion we will see the further entrenchment of niche Software as a Service (SaaS) companies and some of our past favourites go the way of the Dodo Twitter Twitter is a little on the nose to [...]

Google, Groupons, Linkedin, MySpace, Twitter, Wikileaks, Yahoo

Read full story • Comments { 5 }

ANZ Fires Back

By on October 5, 2010 in Facebook, Social Networking, Software, Technology, Twitter

ANZ Bank has fired back with their own Real Estate iPhone Application,, the ANZ Property Tracker – and it is proving to be quite popular. It looks very pretty – which you would expect from a bank with a little spare change and it plays quite nice. You can view it here and download it [...]

ANZ, Facebook, iPhone, Property Tracker, Twitter

Read full story • Comments { 5 }

It’s Tribal, and it’s who we are

By on May 20, 2010 in Facebook, Media, Radio, Social Networking, Television, Twitter

During the recent UK general election (American friends of mine were amazed at how quickly it was over, English friends bemoaned how it dragged on for weeks), I read a Guardian blog post which berated parties of all hues (“tribes”). The writer loathed one tribe, but was saddened how his own tribe had left him, [...]

BBC, Facebook, Guardian, Twitter

Read full story • Comments { 2 }

RealEstate.com.au Show Real Estate Agents How to Handle Twitter and Facebook Complaints

By on April 19, 2010 in Australia, Facebook, Portals, Social Networking, Twitter

The recent relaunch of the RealEstate.com.au website created a real buzz of activity on Twitter and Facebook the likes that we have never seen in our industry before. You had consumers and agents providing instantaneous feedback and discussing the new website at record levels for a real estate industry event. I discussed the ugly side [...]

Facebook, Realestate.com.au, Twitter

Read full story • Comments { 16 }

10 Things I Absolutely Positively Love about Facebook, Twitter and LinkedIn

By on March 16, 2010 in Facebook, Linkedin, Soapbox, Social Networking, Twitter

Just to provide some balance to the Hate Article. There is absolutely nothing in this world like Facebook for connecting with all your old friends. The most successful people in real estate truly understand that networking is one of the real key’s to this industry and setting up a Facebook profile is drop dead easy thing to [...]

Facebook, Linkedin, Social Networking, Twitter

Read full story • Comments { 5 }

10 Things I Absolutely Positively Hate about Facebook, Twitter and LinkedIn

By on March 10, 2010 in Facebook, Linkedin, Soapbox, Social Networking, Twitter

I will not join your mafia, tend to your crops, find your lost puppy or swap aquariam fish with you. Can’t you get the hint…. Knock it OFF and LEAVE ME ALONE!!! Everyone must understand that all of these addictive little games they sign up for spam everyone on their contact lists. Stop sending me requests [...]

Facebook, Linkedin, social network, Twitter

Read full story • Comments { 23 }

How Could Ray White Improve Their Marketing To Make ‘The Edge’ An Even More Impressive Event?

By on March 6, 2010 in Agent Websites, Australia, Facebook, Marketing, Portals, Real Estate Agents, Soapbox, Social Networking, Technology, Twitter
How Could Ray White Improve Their Marketing To Make ‘The Edge’ An Even More Impressive Event?

One of the biggest real estate auction events in the Southern Hemisphere is about to happen on the Gold Coast. Ray White Broadbeach – Mermaid Beach are holding ‘The Edge’ on Saturday 17th April 2010 at the Gold Coast Convention Centre. Brett Clements from PropVid sent me the ‘Hot Off The Press’ promo video yesterday. [...]

Facebook, Gold Coast Network, Google, Print Media, PropVid, Ray White, Ray White Broadbeach, Ray White Mermaid Beach, Realestate.com.au, Twitter, WordPress, YouTube

Read full story • Comments { 25 }

Are Facebook Ads the most effective advertising there is?

By on January 8, 2010 in Facebook, Social Networking

Let me say in this my first post for Business2 (thanks for having me) I have no shares in Facebook (more’s the pity) and no real axe to grind either way in this tale. I just thought this might be of interest to anyone looking to brand and differentiate themselves effectively, potentially save some advertising dollars [...]

Advertising, Facebook, Google Adwords

Read full story • Comments { 13 }

Agents Should Avoid Directing Their Clients Across To The Major Portals

By on November 4, 2009 in Facebook, Marketing, Social Networking, Twitter

In the past I’ve overheard real estate agents talking on the phone, directing clients onto the major portals like realestate.com.au & domain.com.au to help a client find out more information about a property. I could never understand why the agent wouldn’t want to send the customers to the listing appearing on their own company website???

Facebook, Social Networking, Twitter, Url Shortening

Read full story • Comments { 17 }