Peter posted recently about RealFutureCRM which is a US company specialising in CRM for the Real Estate Industry. That post created some hot discussion about solutions already available in Australia and claims that they were being overlooked. Representatives from a number of Australian companies chimed in with posts in support of their own product.

Mo raised that fact that Hubonline, owned by REA, was built on SugarCRM.

Eddie Cetin, the National Business Development Manager for HubOnline contacted me and confirmed that their new version (v2) that had just been completed was built on SugarCRM. I had a demo of the old version of Hubonline last year so Eddie invited me to preview the new version when he flew to the Gold Coast next.

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With all of the information (emails) coming in and out of Agency offices these days it is important to consider a Customer Relationship Management Package that can help you manage and track this information effectively.

As a developer of software for agents, I have considered adding this capability to my product, however if I spent a year developing software for this, I still would not come close to the offerings of some of the more established CRM packages that are available.

I do know that some of my competitors have integrated some basic form of CRM , but every agency handles their data differently and when compared to professional CRM packages they all fall terribly short on features.

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