As a follow up to Dave Platters excellent, well articulated post on why anyone “is dreaming” that they can beat real estate.com.au, it made me revisit an idea I had a few years back. I think for the most part Dave is correct, however there is something that needs to be done about property content [...]
I’m talking to you. Yes, you. The person who thinks you will start an Australian real estate portal that will shoot right past domain, dethrone realestate.com.au and become the new number one. Or, maybe you’re an agent who for some reason (perhaps because you have to send them a check every month?) doesn’t like realestate.com.au [...]
Changes to you Domain advertising rates: On December 15th. 2012 a Domain National Sales Manager wrote to PropertyNow (and presumably to some other companies) The email communication sent to PropertyNow is shown below. The essential elements of Domain’s email to PropertyNow, is that Domain intend a price increase (after approximately 6 years at the current rate) [...]
Viewproperty.com.au aim to be a new “industry-owned” real estate portal designed to provide agents with an affordable alternative to the current offerings of Domain and Realestate.com.au. Apparently, the site is the result of 14 months planning and preparation by a group of Australian real estate agents and IT developers. View Property Australia CEO Ross Bulman [...]
Early last month Domain launched their real estate directory by adding an additional ”Directory” tab to their main navigation. The directory allows site users to browse for a variety of real estate industry service providers, viewing their profiles and contacting those they’re interested in. The directory is powered by another Fairfax owned company, OMG a [...]
Over the last week it appears Realestateview has launched itself up the Google search results for the term “real estate” now ranking number 2 behind Realestate.com.au. Domain which was number 2 has now been pushed down to the 4th result below PropertyNow.com.au This is quite alarming for Domain and they would surely be seeking answers [...]
Unless you have been hiding under a rock of late you will no doubt have heard that AAMI are closing all of its offices across the country. Some may be disappointed that they lack the customer service and will move on to other insurance agencies others will just grin and bear it. What will be [...]
There’s been a lot in the media recently about the soon to be released unlimited Top Level Domains (TLDs). Shortly, companies, governments and cashed up businesses will be able to purchase .anything and then offer for sale domain names www.example.anything for the TLD they own. Though this won’t be cheap, as to be considered as [...]
