I’m talking to you. Yes, you. The person who thinks you will start an Australian real estate portal that will shoot right past domain, dethrone realestate.com.au and become the new number one. Or, maybe you’re an agent who for some reason (perhaps because you have to send them a check every month?) doesn’t like realestate.com.au [...]
Although the Gold Coast is not a capital city it is still the 6th largest city in Australia. The Gold Coast Bulletin is a daily News Ltd Newspaper that services the city. The weekend real estate section is the cash cow for the Bulletin and every saturday it dwarfs the rest of the paper combined. [...]
A war has erupted and it is being fought across the newspapers of the world and also in senate hearings. It is a war that the commercial newspapers, radio and television networks have a invested a lot of time in debating. But have they got a chance of changing the dynamic of the way we [...]
Rupert Murdoch has been throwing off protectionist rants of late to pretty much anybody that will listen. On the one hand I admire the guy for building an empire and embracing the digital era, but on the other hand I wonder if he is losing his marbles. In case you have not read my some [...]
When Telstra paid AUD $636 million for he Trading Post in 2004 many questioned yet another wasted acquisition for the Telco giant (the list is long). Today those questions have been vindicated as Telstra has now shut down the 22 print versions of the Trading Post to concentrate on the online edition. Another hit will [...]
As a part of connecting with real estate agents the Gold Coast Bulletin recently invited Gold Coast agents from different real estate groups for a Seminar with Tom Panos, the Real Estate Advertising Director for News Limited. Now these seminars were a little different. They were held in a boardroom atmosphere and each real estate [...]
Much has been written about newspapers and their demise. We have all read stories of how newspapers are bleeding all over the world and in cases like the Los Angeles Times (and The Chicago Tribune) filing for bankruptcy in the United States, not to mention that our own traditionally profitable newspapers are slowly losing profits [...]
We are all too busy looking forward that we sometimes forget to look back. I needed to find an old article recently in the archives recently and came across some articles that I thought would be worth a revisit. I started around 18 months ago and looked forward about a year and came up with [...]
News Ltd seem to have reached an agreement with FPC Courier Group to purchase a very popular (with agents) Sydney Newspaper Group FPC Michael Hannan, Group Managing Director, The Federal Publishing Company, today announced the company had reached an agreement with News Limited to acquire its community media business including all of the Inner Sydney [...]
Well what a year so far – it seems that the ‘oneupmanship’ continues amongst the major players and now all News Ltd will be rebranded as Realestate.com.au. Last week I received a press release (sorry I have been a little slack) detailing how all News Ltd Newspapers property sections would have REA branding throughout. To [...]
With New Media ownership laws coming into effect soon, we will see a big change in the news landscape. Here are some of my predictions…….. 1. PBL will buy Fairfax (not the other way around) and will then hopefully do something about Domain.com.au and some other sites. Recently PBL sold their shares in Realestate.com.au and [...]
News Corp earlier in the week put in a bold bid for the remaining shares(56%)of realestate.com.au. The big winners were PBL which sold their 3% share earlier and the other large owners include Sam White, son of real estate identity Ray White, who has 19.5 per cent, and Mr McGrath with 1.9 per cent. PBL [...]
Every year around July, major media companies increase their advertising fees, whether it be newspapers, radio or television.
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Thoughts on Realestate.com.au’s dominance
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Stay Connected with Business2.com.au by following us on one of our social networking websites.
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