Tag Archives | REA

Realestate.com.au has sights set on innovation & announces ‘Premiere Property’

By on April 23, 2010 in Australia, Events, Interviews, Portals, What's New

Yesterday, Greg Ellis, CEO/Managing Director presented an inside look of some of the features of the new site to a large group of agents at the realestate.com.au ‘Open For Inspection’ event in Sydney. From what Greg Ellis said, part of their future plans for innovation within the new site upgrade means that we can look [...]

Greg Ellis, REA, REA Group, Realestate.com.au, Richard Freudenstein, www.realestate.com.au

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Google Real Estate will force the portals to embrace, open and innovate or die!

By on February 17, 2010 in Agent Websites, Australia, International, New Zealand, Portals, Real Estate Agents, Technology, United Kingdom, United States

Slowly but surely Google Real Estate is making inroads into the Australian real estate market with the recent signing of LJ Hooker on top of most of the major players in real estate in Australia. It will take longer for all of the smaller independent agents to come onboard, however it is clear that this [...]

API, API's, Domain.com.au, Fairfax, Google, Google Real Estate, REA, Realestate.com.au

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REA Major Announcement in March

By on February 12, 2010 in Australia, International, Portals

There are strong rumours circulating that Realestate.com.au will be launching a new site in early March 2010. What this site will look like is any one’s guess? REA have come under criticism in the past that the realestate.com.au website is more about selling 3rd party services than actually marketing real estate agents listings, so it [...]

API, REA, REA Australia, Realestate.com.au

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Google to buy up real estate sites!

By on January 21, 2010 in Australia, International, New Zealand, Portals, Search, Technology, United Kingdom, United States

When Google ventured into real estate listings many of us thought it would signal the end of annual fee increases being charged by the likes of realestate.com.au and domain.com.au. I mentioned how it will eventually force these organisations to change their business models and build simpler, smarter platforms and I still do! Despite making it [...]

Android, Domain, Google, REA, Roost, Trulia

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How To Get More From RealEstate.com.au Without Paying Extra Money – Part 2

By on January 16, 2010 in Australia, Marketing, New Zealand, Portals

Before uploading your listings onto realestate.com.au, it’s important to look at what you are trying to achieve within each part of the site. Plus, it’s important to look at realestate.com.au from an internet marketing perspective, rather than simply uploading your listings and hoping. With this in mind, this article takes a look at how agents [...]

Facebook, Internet Marketing, REA, Realestate.com.au

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Price Freeze Over: Can Realestate.com.au Justify a Price Rise?

By on December 10, 2009 in Australia, Portals, Soapbox

Last February Realestate.com.au CEO Jaimie Pride announced that “I am pleased to announce that realestate.com.au is freezing residential subscription prices until February 2010*.” It turns out of course it was not so much of a price freeze but a price cap as many agents who were below the prevailing price at that time were still [...]

portal performance, price freeze, price rise, REA, Realestate.com.au, subscription fees, subscription freeze

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Google, REA & Domain – What’s The Deal?

By on July 21, 2009 in Australia, Portals

There’s been a lot of speculation about why REA & Domain haven’t uploaded listings onto Google Maps real estate search as yet & I believe the main reason why is Money. Reading between the lines Google, REA & Domain could stand to make a lot of money out of this deal. My theory is that [...]

Domain, Google Maps, Google Real Estate, Homehound, MyHome, REA, REA Group

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REA Hypocrisy?

By on June 24, 2009 in Australia, Portals, Soapbox

Giving Private Sellers access to list their property on realestate.com.au has been a very hot topic recently. I first posted about the issue back in April and Realestate.com.au issued a Private Selling Policy on the 28th of May which further defined the rules and which Peter posted on. In this policy, REA state that their [...]

fsbo, hubonline, private sales, Private Sellers, REA, Realestate.com.au

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A Small But Timely Revamp For Realestate.com.au

By on June 18, 2009 in Australia, What's New

Someone at REA has paid attention to the blogs around Australia and the recent improvements by Domain. As REA have just published a press release highlighting current updates to their site. The new features include: Cleaner home page and site design: The realestate.com.au site has been refreshed to give it a cleaner look and feel. [...]

REA, rea enhancements, rea revamp, realestate, Realestate.com.au

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Realestate.com.au upgrades private selling policy.

By on May 28, 2009 in Portals

Realestate.com.au has upgraded it private selling policy with some new rules which may make it very difficult for agencies not providing a full service to their vendors. It is still very much an open to interpretation document. Published: 28 May 2009 This policy of www.realestate.com.au (“REA”) is intended to provide guidance on the nature of [...]

fsbo, Privacy, Private Sellers, REA, Realestate.com.au

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Realestate.com.au Communications Grind to a Halt… Again!

By on May 18, 2009 in Portals

In the past Realestate.com.au has often been caught out shouting from the rooftops about some new innovation or initiative they are releasing only for it to be dumped once the gloss had worn off and the ink had dried on the press release. Past inclusions of dumped or forgotten initiatives include the REA Labs which [...]

blog, REA, Realestate.com.au

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REA Release Selling Guide

By on May 5, 2009 in Portals, What's New

Realestate.com.au have released a new website guide to selling. The new site is very comprehensive and well thought out with a great deal handy tips and guides. Sections include Preparing to Sell, Choosing an Agent, Advertising your Property and Presenting your Property. Yes, there is a fair amount of advertising skewed to realestate.com.au but they [...]

REA, Real Estate, Selling

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Renet cuddles up to REA

By on April 3, 2009 in Agent Websites

Renet is a systems company and set of websites (they seem to have an endless supply of domain names across Australia) and have recently joined forces with Realestate.com.au and have announced some ‘special’ deals that integrate them tightly with REA including the ability for a single sign on integration with REA and RP Data’s systems. [...]

REA, Renet

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RPData and Realestate.com.au Enter a “New” Strategic Alliance

By on March 23, 2009 in Portals, Soapbox

RPData and Realestate.com.au have entered into a strategic alliance, replacing a previous agreement that was set to expire later this year anyway.   Part of the original agreement included the transfer of the property.com.au to realestate.com.au, non compete clauses and the transfer of agents listing data from Realestate.com.au to RPData using a snippet from the [...]

REA, Realestate.com.au, rpdata

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