I believe that in 2010, there is a great opportunity that exists within the real estate market for a franchise group or some forward thinking agencies to capitalise on a huge segment of the market that is just sitting there waiting for the right company or group of agents to come along & grab it [...]
Australian Real Estate Brands Compared
Most major real estate groups will conduct regular brand surveys to gauge just how their brand is positioned into the marketplace. They are normally conducted through expensive surveys. Results often include statistics for prompted and unprompted awareness of your brand. Naturally these reports focus on the brand that engaged them… the group paying the bill. [...]
barry plant, brand, Century 21, Domain.com.au, Elders, First National, Harcourts, homehound.com.au, L.J. Hooker, laing and simmons, mcgrath, myhome.com.au, prd nationwide, professionals, raine and horne, Ray White, RE/MAX, real estate groups, Realestate.com.au, realestateview.com.au, richardson and wrench, starr partners, stockdale and leggo
The Untapped Power Of Leveraging Real Estate Videos
In a recent press release, RE/MAX boast 99.9% of the national share of voice in TV advertising in the US for the first quarter of the year, but RE/MAX & other real estate franchises should take a close look at how ineffective their marketing of these TV commercials has been over the internet. RE/MAX claims: [...]
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Beating realestate.com.au, and other fantasies
January 11, 2012
- Is Domain threatening Competition within the real estate industry? January 7, 2012
- Real Estate Group Blocks Syndication to National Property Portals January 30, 2012
- Ray White Offices Delivered a Sucker Punch by ex-Agent? **updated** February 2, 2012
-
Thoughts on Realestate.com.au’s dominance
January 13, 2012
-
The True Impact of the Internet on Holiday Rental Property Management
January 16, 2012
-
Rent.com.au grows 300%
January 30, 2012
-
Why SOPA / PIPA matters to us all
January 23, 2012
- Ray White Offices Delivered a Sucker Punch by ex-Agent? **updated** February 2, 2012
- Real Estate Group Blocks Syndication to National Property Portals January 30, 2012
-
Rent.com.au grows 300%
January 30, 2012
-
Why SOPA / PIPA matters to us all
January 23, 2012
-
The True Impact of the Internet on Holiday Rental Property Management
January 16, 2012
-
Thoughts on Realestate.com.au’s dominance
January 13, 2012
-
Beating realestate.com.au, and other fantasies
January 11, 2012
- Is Domain threatening Competition within the real estate industry? January 7, 2012

















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