The next time one of your customers wants to browse listings on realestate.com.au, they may well reach for their touchscreen tablet or phone, instead of their computer.
- 34% of total visits to realestate.com.au are now from mobile devices, using the mobile site, the app and the normal website via a tablet
- Traffic to realestate.com.au’s mobile web site (not the app) doubled over the last year to 1.3 million Unique Browsers. That’s more than homebound or any other portal competitors except domain receive in total.
- Meanwhile, desktop traffic to realestate.com.au stayed mostly flat.
- 1.1 million copies of the mobile realestate.com.au app have been downloaded (including both tablet and smartphone downloads)
Why It Matters