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It’s Tribal, and it’s who we are

During the recent UK general election (American friends of mine were amazed at how quickly it was over, English friends bemoaned…

BBC, Facebook, Guardian, Twitter

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RealEstate.com.au Show Real Estate Agents How to Handle Twitter and Facebook Complaints

The recent relaunch of the RealEstate.com.au website created a real buzz of activity on Twitter and Facebook the likes that we…

Facebook, Realestate.com.au, Twitter

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10 Things I Absolutely Positively Love about Facebook, Twitter and LinkedIn

Just to provide some balance to the Hate Article. There is absolutely nothing in this world like Facebook for connecting with all your…

Facebook, Linkedin, Social Networking, Twitter

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10 Things I Absolutely Positively Hate about Facebook, Twitter and LinkedIn

I will not join your mafia, tend to your crops, find your lost puppy or swap aquariam fish with you. Can’t…

Facebook, Linkedin, social network, Twitter

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How Could Ray White Improve Their Marketing To Make ‘The Edge’ An Even More Impressive Event?

One of the biggest real estate auction events in the Southern Hemisphere is about to happen on the Gold Coast. Ray…

Facebook, Gold Coast Network, Google, Print Media, PropVid, Ray White, Ray White Broadbeach, Ray White Mermaid Beach, Realestate.com.au, Twitter, WordPress, YouTube

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Are Facebook Ads the most effective advertising there is?

Let me say in this my first post for Business2 (thanks for having me) I have no shares in Facebook (more’s…

Advertising, Facebook, Google Adwords

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Agents Should Avoid Directing Their Clients Across To The Major Portals

In the past I’ve overheard real estate agents talking on the phone, directing clients onto the major portals like realestate.com.au &…

Facebook, Social Networking, Twitter, Url Shortening

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Online Reviews Set To Impact Real Estate Agents

Before Web 2.0, if you provided good service it was widely regarded that people would tell a handful of their friends…

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Facebook Click Fraud Could Impact Real Estate Advertisers

In a recent post about 4 Critical Steps to Building Your Personal Profile Online, I mentioned that agents should register their…

Facebook, facebook profile, facebook real estate

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4 Critical Steps to Building Your Personal Profile Online

I was looking in the window of a real estate agency the other day & noticed that they had no listings…

agent profile, facebook profile, google profile, personal profile, real estate profile, twitter profile

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My First 24 Hours on Twitter for Real Estate

Armed with the Twitter for Real Estate Twits ebook from the last article I posted I decided to jump into Twitter…

Twitter, twitter real estate

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Rent Your Landlord’s Carpark

Throughout capital cities in Australia carparks are limited and often can demand excessive rents for hourly, daily, weekly, monthly and even…

car park lease, car park rent, rentmycarpark

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An Agency Which has Gone Social

Recently, Century 21 announced it would be switching their marketing and advertising strategy from TV commercials to online. I thought I…

C21 Communities, Century 21 Social networking, facebook real estate, social networking real estate, twitter real estate, Youtube real estate

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Inter-Office Instant Messaging

We recently upgraded our internal IM (Instant Messaging) Server from the outdated ICQ Groupware to a modern Jabber server called Openfire….

communication, im, Software

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A Property Portal – My Way

With Myhome soon leaving the local landscape soon I came to thinking of what would make the ultimate portal. I know…

API's, Design, Development, Facebook, MySpace, Property Portal

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2007 and Technology Rules our World

This post is more about how our habits and processes have changed over the years. I am going to list some…

Facebook

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State of the Portals. Part Two – Domain

Last week we took a look at REA Australia. Today we will take a look at their nearest rival Domain.com.au Overview:…

Domain

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State of the Portals. Part One – REA Australia

Over the last 12 months we have seen many new entrants coming into the market offering cheaper annual plans, different strategies…

REA

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