No people in real estate photos, please!

Real estate agents in Australia take a lot of flack for the quality of the listings photos they upload to portals like And it is probably true that many photos could have been in slightly better focus.

However, today, I think all Australian real estate agents should give themselves a firm pat on the back.

Why? Because I’ve never seen an Australian listing photo as bad as those on the It’s Lovely! I’ll Take It! blog–from the good ol’ US of A and written by “Sara”.

The blog is “a collection of poorly chosen photos from real estate listings”. I’ve pulled out a few here:

What Sara says: “Oh, hi, honey. Nope, just taking some photos. No need to get up. I’m not selling the house or anything. Gotta go!”

What Sara says: Included: oven, fridge, surly teenager. Just what I’m looking for in a house!

What Sara says: Needs TLC: Yes, this is really a photo from a listing… but unfortunately it’s almost incomprehensible, so it’s impossible to tell what’s going on (unless you read an article about it, but that’s no fun).

“Marry a Princess Lost in America / Create the Magic with this Fairy Tale Princess,” it says. “There is also a 1st floor Powder room.”

What Sara says: “I’m done securing the doors and windows.

Have you taken all the photos you need?”

“Yup. Pack it up, and let’s get out of here.”

“So we’ll just walk out through the… $#^@*&!!!”

What Sara says: My first thought is not “I’ll take a refreshing dip!” Eeew.

What Sara says: It’s a golden housing-market. Half a million. HALF A MILLION! Half a million bucks they’re asking, and they can’t be bothered to flush?

Many thanks to my friend Jodi for sending me the link to this blog. I don’t care if it IS an SEO tool for Redfin, it’s hilarious.

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About Dave Platter

Dave does PR in real estate and technology.

11 Responses to No people in real estate photos, please!

  1. Peter Ricci July 17, 2008 at 3:35 pm #

    Is there number 2’s in that Toilet?

  2. Robert Simeon July 17, 2008 at 3:37 pm #

    So Dave – did you sell and get your asking price?

  3. Dave Platter July 17, 2008 at 3:41 pm #

    LOL, Robert. πŸ™‚

  4. Gemma Duff July 17, 2008 at 4:57 pm #

    thats hilarious! I applaud the real estate agents for giving some weary home hunters a laugh through their searching.

  5. Trevor Weeding July 17, 2008 at 5:31 pm #

    Thanks Dave, brings back a few memories.

    In the early 1980’s, I once had an agent who submitted photos for an ad for a rural property that was ideal for horse breeders and trainers. Problem was, one of the horses in the main photo was clearly “interested” in the mare in the next paddock.

    Yes, it DID slip by the system and was printed and home delivered in 50-odd thousand newspapers. Thank goodness it was in was about 20 years before Media Watch, huh? πŸ™‚

  6. Jon May July 17, 2008 at 7:39 pm #

    Here’s a shocker closer to home…

    (with apologies to Dennis…but he posted on a public site)

  7. Dean Teasdale July 17, 2008 at 9:54 pm #

    Yeah those are just as bad. Ironic isn’t it.

  8. Coastal Agent July 18, 2008 at 12:53 pm #
  • Greg Vincent July 18, 2008 at 1:05 pm #

    You’d want to check the fixtures & fittings in the Contract for that first photo. The guy stuck on the lounge looks like he could be a permanent fixture. πŸ™‚

  • snoop July 21, 2008 at 7:38 pm #

    What i find worse is agents photos
    One brochure/newsletter i got in my mailbox from mgraths had a phot of the agent covering 50% of the front page
    Talk about vanity

  • Jon May July 22, 2008 at 1:22 pm #

    ha ha – the offer of cheap commission in conjunction with the photography hadn’t escaped me.

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